RenewYou
A freelance branding and print design project for a beauty business in Wānaka, New Zealand. The brief was to refresh the business's printed materials and create a cohesive business card and flyer combination that communicates its services in a sleek, approachable and professional way.
The visual identity pairs soft blush tones and deep burgundy typography to create a refined, approachable feel. The lotus inspired logo reflects the brand's theme of renewal, symbolising beauty, growth and transformation.
The fold out format combines the business card and service menu into one cohesive piece, giving clients a clear overview of the treatments and pricing while maintaining an elegant, uncluttered presentation.